No need to be a social marketing expert, hire staff or spend hundreds/thousands of dollars on complicated marketing tools or apps.
Unless you’re an SEO expert or have one on the payroll, forget about ranking on Google’s search results.
Paying for traffic via ads and media buys only gets more expensive, especially on Facebook. Thus, increasing your risk and hurting your bottom line.
Getting quality leads or subscribers is tougher than ever via the conventional “funnel” methods – and getting sales is even harder.
Generating social buzz via sponsored posts, clickbait, Youtube videos and other tactics can be risky at best and hugely unprofitable at worst.
People trust recommendations from friends and family seven times more than traditional advertising.
Globally, 92% of consumers trust referrals and/or recommendations from friends/family above all other forms of advertising.
Referred customers have a 16% higher lifetime value than customers acquired via other means, and they’re more loyal!
Sources: Wharton School of Business (2010), Nielsen, (2012)
In fact, it’s extremely hard to do without spending hundreds, if not thousands of dollars on software, staff and other needed elements.